Founders — most pitch decks..
→ don’t even survive to slide 5.
Not because the idea sucks.
Not because the market’s too small.
But because the 𝘱𝘪𝘵𝘤𝘩 is broken.
Here are the 𝗧𝗼𝗽 𝟭𝟬 𝗩𝗖 𝗣𝗶𝘁𝗰𝗵 𝗠𝗶𝘀𝘁𝗮𝗸𝗲𝘀 we see every week:
❌ Talking about the product, not the problem
❌ Ignoring the business model
❌ Weak go-to-market strategy
❌ Overhyping without proof
❌ Hiding the risks
❌ Forgetting the team story
❌ Being vague about the raise
❌ Pretending you have no competitors
❌ Blind to investor ROI
❌ Deck overload (40 slides of fluff)
✔️ Lead with pain → then solution
✔️ Show who pays & how often
✔️ Outline how you’ll get your first 100, 1,000, 10,000 customers
✔️ Anchor claims with data
✔️ Acknowledge risks + show how you de-risk
✔️ Highlight founder-market fit
✔️ Be precise about the raise & milestones
✔️ Frame in terms of ROI (10x return)
✔️ Keep decks clean: 12–15 slides max
𝗪𝗲 𝗱𝗼𝗻’𝘁 𝗳𝘂𝗻𝗱 𝗵𝘆𝗽𝗲. 𝗪𝗲 𝗳𝘂𝗻𝗱 𝗺𝗼𝗺𝗲𝗻𝘁𝘂𝗺.
𝗘𝘃𝗲𝗻 𝗺𝗼𝗱𝗲𝘀𝘁 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 𝗴𝗿𝗼𝘄𝘁𝗵 𝗯𝗲𝗮𝘁𝘀 𝘁𝗵𝗲 𝘀𝗲𝘅𝗶𝗲𝘀𝘁 𝗱𝗲𝗰𝗸.
